In ecommerce, marketing multiple products in one business can be difficult as you’ll find that they tend to compete with each other and may even confuse customers, thus somewhat dissuading them from buying. Despite them being sold under your brand,...
In this day and age, businesses without any online presence are at a disadvantage. While most would have something like a social media page or a business website to fulfill that, there are those who take it a step further...
There are a lot of moving parts to a business, so it’s understandably easy to lose track of what a budding entrepreneur has to focus on. One of the things that often gets overlooked is graphic design, which tends to...
Having a brand is ubiquitous to running a business and the crux of marketing strategy. Knowing yourself and what your business is all about are crucial to creating a recognizable brand that best represents you. Meanwhile, a brand that falls...
Another year has passed, and the world of social media continues to move forward. Whatever worked well in previous years may no longer be what’s effective in 2019. The trends and strategies that will dominate the new year should be...
People seem to not stop talking about search engine optimization, and for good reason. It’s a fundamental pillar in digital marketing, and it’s now more important than ever. By following its principles for your website, you can increase its visibility....